Jenna Scaglione is a writer, internet marketer, and a lover of family, friends and life. Jenna enjoys learning, growing and discovering the newest and latest trends on the internet. Known as "Lady Content", she lives in sunny Socal where she helps her clients around the world increase brand awareness on the internet through content writing and social media.
In order to succeed as a freelancer and build a successful brand, website creation is paramount to displaying a professional image. WordPress makes it easy for freelancers to build beautiful, professional websites that are not only impressive to potential clients, but also easy to manage and customize.
The right WordPress theme can make or break your website, so its important to choose one that is clear, concise, simple to navigate and overall generally pleasing to the visitor.Read More
According to comScore, in June 2011, 14 million mobile users in the US scanned a QR code on their mobile device. QR (Quick Response) codes are becoming more and more popular since their introduction in the United States. They hail from Japan where they are used quite liberally. Some experts say that the trend might reach the same popularity, but only time will tell.
The study also analyzed the source and location of QR code scanning, finding that users are most likely to scan codes found in newspapers/magazines and on product packaging and do so while at home or in a store.Read More
Starting, maintaining and thriving in online business requires time, effort and the right attitude. Business failure is all too common since there are often many hurdles to overcome along the way. It’s important to stay motivated and aware of the habits that are impeding your success. Only then can you overcome your limitations and truly find success on the web.Read More
Bob Stone, one of the best known copywriters once said, “Your first 15 words count more than the 15,000 words that follow!”
A great headline is similar to the trailer before the movie. It whets the appetite and gives the reader a taste of what is to come. The purpose of a headline is to compel the reader to continue on to the next step (read your copy).
Ever glance over at the magazines strategically placed in front of you while you are waiting to check out at the supermarket? The first thing you will notice is the headline. Cosmopolitan, Star and many other worldwide magazines use headlines on their covers to lure consumers to buy their issues.Read More
A beautiful website with fantastic design and colorful displays is wonderful, but if you are not making a profit, your hard work will be in vain. How can you convert your website visitors into profits? There are many ways you can increase your conversions, but it’s important to know where to start.
Before we discuss the top 5 ways to increase conversions, you must understand what action you want your visitors to take. Are you leading them to opt in to your list? Buy a product? Become a Facebook fan? The goal of website conversions is to lead your visitors to an intended action, so it’s important to know what that action is. Once you know, you can target your strategy to that end.Read More