As the number of people browsing the web from mobile devices increases, the demand for websites that respond to those devices surges. And still there are websites that aren’t equipped with the tools necessary to respond to those changes, whether it be lack of information or just not having the time or money to upgrade. The process of optimizing your website for a mobile device isn’t actually as hard as it seems, but knowing the steps in creating an effective mobile website can be the difference between success and failure. In this article I will walk you through five fundamental checkpoints to keep in mind in the creation of your mobile website. Feel free to leave comments if you feel I’ve missed important steps, or wish to touch upon any of them.Read More
Being a freelance designer can be a great way to make money with your skills but the time will come when it seems you just can’t earn more. A major fear of every freelancer is the fear of not being able to earn more money due to a limit in productivity or effectiveness of the freelancer.
I have also been a victim of a situation like this and as professionals we need constant training and tools to stay ahead of the competition, and what this only means is that we need more money to keep ourselves afloat. This kind of situation is very unique and it isn’t a result of lack of skills or lack of clients, but it is simply because we can’t get more done.
If you’ve been experiencing problems with making more money as a designer due to lack of time then you simply need to learn how to get things done in less than half the time it takes without having to sacrifice quality for speed.
Having the right productivity tips and making effective use of them can make a whole lot of difference in how fast you succeed as a freelancer and it can mean the difference in you making four figures in a month or you making five figures in a month. Below are some of the tips that have helped double my productivity and thus increased my income over the months.Read More
Landing pages are probably the most underrated type of web page out there but it’s importance is crucial in online marketing. Purpose? Present the customer with a specific and direct promotion or offer in order to achieve a conversion goal (occurs when a customer completes an offer/purpose) of a business campaign.
So why are landing pages underrated? The reason is simple. I don’t want to speculate that most companies don’t give the right importance to their landing pages, but that might be it. Result? A poor, boring and totally wrong landing page design which can’t captivate users. To be honest looking for inspiring and really good examples for this article was the toughest part of my week. I looked at more than 100 landing pages ending up with just 15. You will probably do a quick search and find dozens of templates, so why just 15? First free tip: avoid the use of templates on your own landing pages, I’ve actually found 3 distinct landing page deals with the same layout and that’s not good for a marketing campaign. If a company doesn’t give the right importance to their platform of promotion why would they give it to their product?
The purpose of this article is to give you some insights and help you build a decent landing page. Below I’ve listed some tips plus 15 stunning and hand-picked examples that are currently implemented to inspire your day.
Enjoy it!Read More
Being a web designer, whether it’s freelancing or working in house, is a difficult job. There are a lot more skills needed than just knowing how to code a web site. If you’ve ever considered becoming a web designer, continue reading to see some of the skills needed to compete in the job and freelance web design market. Some of the skills might surprise you.Read More
First of all, what is A/B split testing? In basic terms A/B split testing is a variety of marketing testing where customers randomly receive almost identical, yet slightly different, test samples. This method can efficiently be used in various niches such as brochures, email campaigns and landing pages. A/B split testing can help you to improve conversion rates, better understand visitor behavior, test out new products and much more. Email newsletter services like Mailchimp have already implemented A/B split testing in their feature range.
More and more people are becoming aware of A/B split testing and not without reason. Case studies and examples show how greatly testing can improve a site’s performance, usability and conversions. What’s more, it costs you comparatively nothing. There are plenty of useful tools already made like Google Website Optimizer which cost you nothing. Continue reading to find comprehensive guides on A/B split testing, exciting case studies, useful tools and resources.Read More
Project management and collaboration skills play a major role in every business and often the outcome of a project is highly affected by the initial planning and monitoring stages of a project. Project management is especially important for small and flexible businesses where all the work is based on a few people who have to communicate and develop the workflow. Globalization has made collaboration even more essential since many modern businesses like web design agencies don’t even have a constant address – people all around the world are working from their home.
Web-based project management and collaboration tools are the top choice of hundreds of entrepreneurs and thousands of small and medium size businesses. These tools will maximize your productivity, organization, and help you keep on top of your projects effortlessly. Keep track of your projects, manage your workers, set milestones, schedule your work, upload your files, send invoices, sync with your mobile – all of these features and more make these apps almost necessary.Read More