Web Design Symmetry and Asymmetry

Posted in Web Design3 years ago • Written by 3 Comments

Balance is an important concept in web design. To create balance, one must know how to use symmetry and asymmetry to create beauty and contrast. These tools are integral in creating a unifying and aesthetically pleasing web design. It is important to understand this concept properly before you use it.

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A 5-Step Checklist for Mobile Website Design

Posted in Tips, Web Design3 years ago • Written by 8 Comments

As the number of people browsing the web from mobile devices increases, the demand for websites that respond to those devices surges. And still there are websites that aren’t equipped with the tools necessary to respond to those changes, whether it be lack of information or just not having the time or money to upgrade. The process of optimizing your website for a mobile device isn’t actually as hard as it seems, but knowing the steps in creating an effective mobile website can be the difference between success and failure. In this article I will walk you through five fundamental checkpoints to keep in mind in the creation of your mobile website. Feel free to leave comments if you feel I’ve missed important steps, or wish to touch upon any of them.

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How to be More Productive and Start Earning More as a Freelance Designer

Posted in Freelance, Tips, Web Design3 years ago • Written by 9 Comments

Being a freelance designer can be a great way to make money with your skills but the time will come when it seems you just can’t earn more. A major fear of every freelancer is the fear of not being able to earn more money due to a limit in productivity or effectiveness of the freelancer.

I have also been a victim of a situation like this and as professionals we need constant training and tools to stay ahead of the competition, and what this only means is that we need more money to keep ourselves afloat. This kind of situation is very unique and it isn’t a result of lack of skills or lack of clients, but it is simply because we can’t get more done.

If you’ve been experiencing problems with making more money as a designer due to lack of time then you simply need to learn how to get things done in less than half the time it takes without having to sacrifice quality for speed.

Having the right productivity tips and making effective use of them can make a whole lot of difference in how fast you succeed as a freelancer and it can mean the difference in you making four figures in a month or you making five figures in a month. Below are some of the tips that have helped double my productivity and thus increased my income over the months.

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The Power of Internet Memes And A Lot Of Fun Along The Way

Posted in Social Media, Web Design3 years ago • Written by 6 Comments

Internet memes may seem like nonsense, a complete waste of time. That they’re something for people with nothing to do but to surf the net all day. But in actuality, these internet memes are big business. They shape popular culture, change the way we live our lives, and continually evolve with modern society today.

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Landing Page: Tips, Tools and Inspiring Examples

Posted in Tips, Tools, Web Design3 years ago • Written by 10 Comments

Landing pages are probably the most underrated type of web page out there but it’s importance is crucial in online marketing. Purpose? Present the customer with a specific and direct promotion or offer in order to achieve a conversion goal (occurs when a customer completes an offer/purpose) of a business campaign.

So why are landing pages underrated? The reason is simple. I don’t want to speculate that most companies don’t give the right importance to their landing pages, but that might be it. Result? A poor, boring and totally wrong landing page design which can’t captivate users. To be honest looking for inspiring and really good examples for this article was the toughest part of my week. I looked at more than 100 landing pages ending up with just 15. You will probably do a quick search and find dozens of templates, so why just 15? First free tip: avoid the use of templates on your own landing pages, I’ve actually found 3 distinct landing page deals with the same layout and that’s not good for a marketing campaign. If a company doesn’t give the right importance to their platform of promotion why would they give it to their product?

The purpose of this article is to give you some insights and help you build a decent landing page. Below I’ve listed some tips plus 15 stunning and hand-picked examples that are currently implemented to inspire your day.

Enjoy it!

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The Effective Ways To Increase Your Facebook Fans

Posted in Social Media, Tips, Web Design3 years ago • Written by 21 Comments

Facebook is one of the leading marketing tools that businesses use these days to find new customers, stay in touch with their existing customers, provide assistance to their existing customers and promote new products. While Facebook is the best social media platform to connect with your customers will Facebook serve as an effective marketing tool for you too?

The best way to use Facebook as a marketing tool is to create a Facebook Fan Page that is related to your business, but the fans on that Facebook page don’t appear magically. You have to compel Facebook users to click on that ‘LIKE’ button on the top of your Facebook Page and make you feel good about using Facebook for your marketing. Everyone nowadays wants more and more fans but it’s not that easy to get them. I have worked on many start ups, and have helped those start ups increase the number of Fans on their Facebook Pages from nil to a respectable number, and thus from that experience, I can talk about some effective tricks here, to help you raise the number of fans on your Facebook Page, and make you feel good about it.

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Do You Have What It Takes To Be A Web Designer?

Posted in Web Design3 years ago • Written by 10 Comments

Being a web designer, whether it’s freelancing or working in house, is a difficult job. There are a lot more skills needed than just knowing how to code a web site. If you’ve ever considered becoming a web designer, continue reading to see some of the skills needed to compete in the job and freelance web design market. Some of the skills might surprise you.

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The Complete Guide to E-mail Marketing: You won’t believe what you will learn

Posted in Freelance, Social Media, Tips, Web Design3 years ago • Written by 34 Comments

Think of the number of times that you have submitted your e-mail address somewhere. It seems that whenever you visit some website you will most likely leave your e-mail address there: they ask you, they force you, they trick you – they will do anything to get this tiny piece of information.  “The money is in the list” – that’s what marketers say.

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Social Media Trends: Current Top Reporting Tools For Twitter

Posted in Social Media, Tools, Web Design3 years ago • Written by 7 Comments

Are you asking yourself these questions about your social marketing efforts? If you’re not, you be losing easy traffic and sales. The reason is that testing and tracking your social media campaigns is absolutely crucial to your success if you use social marketing to promote your business. If you aren’t taking advantage of all the free tools that are available to help you discover how successful your social media efforts are, then you are wasting both time and money.

Before you start marketing on social sites, choose the tools you need that will help you reach your marketing goals and save you both time and money. Below are 14 tools you may use to help you more effectively build a social media platform.

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Ultimate Guide to A/B Split Testing – Articles, Tips, Case Studies, Tools and Resources

Posted in Tips, Tools, Usability, Web Design3 years ago • Written by 9 Comments

First of all, what is A/B split testing? In basic terms A/B split testing is a variety of marketing testing where customers randomly receive almost identical, yet slightly different, test samples. This method can efficiently be used in various niches such as brochures, email campaigns and landing pages. A/B split testing can help you to improve conversion rates, better understand visitor behavior, test out new products and much more. Email newsletter services like Mailchimp have already implemented A/B split testing in their feature range.

More and more people are becoming aware of A/B split testing and not without reason. Case studies and examples show how greatly testing can improve a site’s performance, usability and conversions. What’s more, it costs you comparatively nothing. There are plenty of useful tools already made like Google Website Optimizer which cost you nothing. Continue reading to find comprehensive guides on A/B split testing, exciting case studies, useful tools and resources.

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