Youtube and the Impact of Viral Marketing

Posted in Social Media, Tips, Web Design3 years ago • Written by 6 Comments

Back in the day, advertisements were only seen in newspapers or on TV. Now it seems that advertising has a new playground, the World Wide Web. Ads have appeared as banners, pop-up ads, social media, and lately, in the form of YouTube videos. Ads in the form of YouTube videos are often called ‘viral ads,’ especially when they gather millions of views, and are part of a viral marketing campaign.

What is viral marketing, and how effective is it? Its main objective is to increase brand awareness through replicating a viral like process, like the spread of virus in computers. Often, viral videos are spread through sharing by viewers, kinda like word of mouth. Viral marketing often comes in the form of videos, but they also come in games, software, images or messages.

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Designing Quality Infographics: Tips, Resources and Inspiration

Posted in Inspiration, Tips, Web Design, Web Interfaces3 years ago • Written by 17 Comments

Infographics are graphic visual representations of data and information. They come in extremely handy when you need to explain complex information, numbers or data rather quickly and effectively. Infographics are used worldwide from magazines to metro stations. A great infographic can render complicated information easily understandable and engrossing. However, infographics can be pretty hard to design since you have to gather together a lot of information and make it look good. In this article you’ll find some tips for designing outstanding infographics as well as some resources and inspiration.

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15 Outstanding Tools to Collect, Organize and Share Your Web Experience

Posted in Tools, Web Design3 years ago • Written by 19 Comments

If you’re a blogger, journalist or simply desire more knowledge, you’ve most definitely faced information organization problems. Sometimes being able to access and find information quickly is crucial. Nowadays the web is enormous and it’s a big advantage to have a place where you can store all your bookmarks, pictures and links, access them anytime, anywhere and be able share them quickly. If you’re as lazy as I am you’ve probably got something like a ‘Do it later’ folder in your bookmarks. And then you’re just shoving links there until that list is the length of your screen. Sometimes you’ve got a great idea and you write it down on a notepad for example. Most likely you’d forget about it and never open it again. I’m kind of a pedant and I like when everything is organized neatly and quickly available. It’s especially true with my web experience.

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Freelance Series Wrap-Up: Moving Through the Project

Posted in Freelance, Tips, Web Design3 years ago • Written by 1 Comment

As we finish up this freelance series, I thought it would be great to go through the phases that every project needs to be successful. I’ll touch on things like analysis, sketching, design, development, content, and testing. Now, remember that I’m coming from a web design perspective so there will be some phases in here that wouldn’t be applicable to a graphic designer or someone who’s project doesn’t require development. But all in all, I think that the majority of freelancers would use a very similar process. Here we go.

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Basics: Difference Between Pixel and Vector-Based Graphics

Posted in Logos, Tips, Web Design3 years ago • Written by 8 Comments

This article is about the differences between pixel and vector-based designs but before going into details, I would like to give you an introduction to graphic design.  A design is a combination of words and drawings which is integrated in a manner so that it can enhance creativity and exquisiteness through innovative ideas whereas graphics are a visual presentation of images in print media. Graphic design is the production of images and text artistically and in an appealing style. Graphic design can be referred as a visual communicator in the field of multimedia. If someone wants to enhance interactivity in his website, logos and signs or to convey a strong message through brochures and posters then he should incorporate graphic designs in his work.

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Finding Your Perfect Employee: Brains or Chemistry

Posted in Freelance, Tips, Web Design3 years ago • Written by 5 Comments

Hiring people is just the beginning of a tough adventure. An employer can go for either the brains or people person, of course it is a given that both should have the skills needed for the job. The dilemma lies in what type of person will make a difference as a part of the team. For some weird reason there is only one bully in school and there’s only one nerd. But does that have something to do with this article? Find out.

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Different Image Formats – And When to Use Them

Posted in Photography, Tips, Web Design3 years ago • Written by 22 Comments

Are you familiar with the extensions after your images? There are so many image formats that it’s so easy to get confused! File extensions like .jpeg, .bmp, .gif, and more can be seen after an image’s file name. Most of us disregard it, thinking there is no significance regarding these image formats.

These are all different and incompatible, though. These image formats have their own pros and cons. They were created for specific, yet different, purposes. What’s the difference, and when is each format appropriate to use?

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Where Have all the Comments Gone?

Posted in Blogging, Freelance, Web Design3 years ago • Written by 53 Comments

Discussion on blogs has significantly dropped over the last couple of years. Going back, you will see people fighting or immensely contributing their knowledge on blogs via comments. There are actually only a few websites/blogs left with a large number of commenters that deserve praise. Most of the comments we see now are either spam or a little thank you note to promote their websites. WHY?

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20+ Websites To Help You Learn Flash and ActionScript

Posted in Tips, Tutorials, Web Design3 years ago • Written by 14 Comments

There are many software products that are available in the market for website development. In the world of multimedia, Flash has its own position. In designing interactive demos, standalone movies, and aesthetically pleasing web content, flash plays a main role.

Tips and tricks can be learned from different websites.  The good reputation of Adobe products is one of the core reasons that Flash and ActionScript are so popular. A major reason for it’s popularity is that ActionScript is similar to JavaScript. There are many websites that are very helpful for learning Flash. Below are 25 websites that will help you in learning Flash/ActionScript.

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The Secret Of Successful Minimal Font Usage

Posted in Inspiration, Tips, Typography, Web Design3 years ago • Written by 13 Comments

Minimal fonts can awesomely enhance any artwork if used properly. You can see more and more websites using minimal fonts in their designs. Personally I love the neat look of bold minimal font in a minimal design. In this article you’re going to find some tips together with stunning examples to learn more about minimal font usage in web design. While minimalism seems easy – it really isn’t,  it takes great skill to come up with something clean, professional and unique at the same time! Let’s jump into art of minimal fonts?

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