The concept of Google has changed little since its inception. Google is a user-friendly and very useful tool for online searches. We know what to expect of Google already: a search bar to enter the necessary keywords and then in a single click, relevant results are returned. The site is simple and minimal, so it can get ho-hum every once in a while, until Google doodles are born.
Google doodles, in a few words, are modified versions of the classic Google logo. They are often seen on special holidays and or for memorable events. Google doodles are a fun and pleasant surprise, because you never know what you’re gonna get. But do you know the story behind Google doodles? Let’s explore them together, and look at the most memorable examples of all time.Read More
In this post, we have composed a list of some businesses whose logos are very famous and popular. These businesses have allowed us to have a peek inside their fascinating logo design process. We hope that this compilation will get you started on your own logo designing process.
Creating an effective and successful logo design is both an art and a science. The process of logo design is a coming together of the innovative as well as the technical. Let us take a close look at these logo design processes and gain some valuable ideas and insight from them. Enjoy!Read More
A logo is an image that is supposed to be the representation of an organization. The logo’s job is to give off the same energy you would want people to receive when you describe the company or organization it represents. That being said, it is quite astonishing that there are actually people out there that are willing, and more importantly bold enough to, post a logo design job somewhere in the price range of $100. Some even are bold enough to disrespect the creative community even more by going as low as $50, some lower than that.
The designers that accept these quite disrespectful jobs can’t be fully faulted here, quite frankly they just don’t know any better. For the most part, the people taking these demeaning jobs are either young starving designers on their last dollar with no solid client in sight, a relative of the person posting who plays around in Adobe Photoshop Elements every now and then, or they were daring enough to take it into their own hands after getting no responses. This treatment of logo design is of course going to lead to the inevitable lower creative standards set for this creative practice. With a key creative field being demeaned every day, a client base for this field with an ‘ignorance is bliss’ mindset, and swarms of people claiming falsely to be designers, what is there for real professional creatives to do?Read More
Logos are one of the most important components of a successful brand. They embody a company’s message and display its personality. A logo should be as creative and professional as possible since it becomes the company’s identity and what consumers remember.
This year, the design world has seen some amazing logos and we wanted to display some of the best for you as a source of inspiration. They show some great creativity with the use of negative space and what you can do with type to make a real impact.Read More
Type based logo designs are logo designs that are created solely with the help of typefaces. Logo design is the graphical representation of the business and it is a sign of the business or products; and therefore, must be created with credibility of the company.
Since the aim of designing a logo is to keep it simple yet maintaining the quality of logo, text-based logo design scores high because of their minimalism and excellence. Text based logo designs are most effective and they aesthetically satisfy the target audience and hold the potential to make a way into customers’ minds as a selling agent. As we have already published a post some time ago about Type-Based Logo Designs. Here is another creative collection of some amazingly designed text-based logos for you. Enjoy!Read More
Coca-Cola is one of the most persistent and well-loved brands in history. It is one of the longest surviving brands, and thus considered among the most successful companies ever. The reason in part of this, is their strong advertising and marketing. Coca-Cola has always relied in advertising to promote and market their brand, and this is why they are always on top of their game, after having been in the market for more than a century! Coca-Cola advertising has indeed greatly affected American pop culture, and even the whole world.
Here is a collection of the best Coca-Cola Advertising from its early days in the 1880′s up until now. Enjoy!Read More
A company’s logo is the most powerful part of their corporate identity. Logos communicate with consumers and users on a personal level, affecting the market’s opinions towards the brand on a psychological level. Sometimes, logos need a makeover. It takes a lot of research to be able to execute a redesign of an old and familiar logo. Underdogs can get on top of the game because of their logo transformation and at the same time a major player can destroy themselves in just a short time. Here are a few of the most successful and not-so-successful logo redesigns. Let’s cover the good ones first.Read More
This article is about the differences between pixel and vector-based designs but before going into details, I would like to give you an introduction to graphic design. A design is a combination of words and drawings which is integrated in a manner so that it can enhance creativity and exquisiteness through innovative ideas whereas graphics are a visual presentation of images in print media. Graphic design is the production of images and text artistically and in an appealing style. Graphic design can be referred as a visual communicator in the field of multimedia. If someone wants to enhance interactivity in his website, logos and signs or to convey a strong message through brochures and posters then he should incorporate graphic designs in his work.Read More
Nowadays, logos are also becoming part of innovation. Even churches and other religious groups and ministries are starting to create logos to suit today’s generation. I was amazed and inspired on how designers can come up with modern church logos so I have decided to share with you these modern logos of churches and religious groups and ministries for you to be inspired.Read More
A logo is a graphic mark or emblem commonly used by commercial enterprises, organizations and even individuals to aid and promote instant public recognition. Logos are either purely graphic (symbols/icons) or are composed of the name of the organization (a logotype or word mark).Read More