How To Create Popular Blog With Keyword Research, Heatmaps And SEO?
Dainis GraverisKeyword research really is the first thing you should do, when you are just planning to start a new website. In this case I am talking especially about blogs, since I am writing one by myself and still planning to evolve in future, get more topic ideas and continue to research my niche. One more thing which is especially important – you should know what people are searching, which keywords they are using to get good traffic from such research in advance.
I really think now and in future small business websites cannot exist without a successful blog presence. Blogs are well known for ranking high in search engines because of its frequently updated content and acting like social network in return getting many backlinks, which are very highly evaluated by search engines.
But How Keyword Research Helps To Build Good Blog?
This may be the first question you will have here, but really answer is simple – keyword research is really market research. If you have done any business plan previously you should know before starting actual business you should do inquiry, research what are your competitors, how profitable niche is and just then start to take next step to actual action.
I must admit I didn’t do any research when I started my blogging career, I just found several design blogs and slowly researched whole design community. But as this post will evolve, you’ll see how much I was missing without doing any research.
Essentially if you know your market, you know everything and that’s where Keyword Research takes place.
How To Create Popular Blog With Keyword Research And Advantages
To create a summary, let’s write down pros you’re getting by doing keyword research:
- Find out how many people are interested in topic you are writing to and what are they searching for the most;
- Find related keywords people are using in your niche;
- Find out which products and services you can review;
- Research keywords for post ideas and find out what language are your visitors speaking in;
- Research which keywords are your competitors using and why they are/are not successful;
- Research related websites in your niche to market your site;
- Finally if you do all (or just some of them) of those actions in smart way you will be really successful with search engines!
As you may see just by doing little research you can find out almost everything about market you are interested in, what keywords you should use, which topics people would want to read, which services would be worth reviewing and how big competition is in your niche.
Note those research tool results still are not very accurate, but through comparing keyword results you can get good insight in your niche however.
I would strongly recommend to do keyword research regularly, in the same time using and implementing your observations in titles and keywords. Taking such actions research how successful your keywords are, how appropriate such tool results are and I promise you’ll be just doing better and better in future!
Six Part Series To Keyword Research And SEO For Better Search Engine Results
While writing this article I understood it will be better if I separate posts giving you introduction – sharing at first those free keyword research tools. I will give also small introduction to them and finally I will lead you through my research, showing how I am focusing on keywords in titles and articles through my research. Currently Google search engine is my top 1 traffic source delivering more than 100,000 unique visits monthly, which is ~3,500 unique visits daily.
Consider this and few next articles as little overview behind the scenes – I will show how I am choosing my keywords and doing my research.
If you will be interested I will evolve topic also telling you how and why my top 8 traffic source is from images.google.com doing just simple regular steps.
Finally I will also use heat map to look at my own blog tracking and researching where my visitors click the most and why it is important as well as content in above the fold.
Quote from Wikipedia
“Above the fold” is a graphic design concept that refers to the location of an important news story or a visually appealing photograph on the upper half of the front page of a newspaper. Most papers are delivered and displayed to customers folded up, meaning that only the top half of the front page is visible. Thus, an item that is “above the fold” may be one that the editors feel will entice people to buy the paper. Alternatively, it reflects a decision, on the part of the editors, that the article is one of the day’s most important. By extension, the space above the fold is also preferred by advertisers, since it is the most prominent and visible even when the newspaper is on stands.
I really hope you will enjoy these articles, evaluate advices and finally help to improve these articles with your own suggestions and experience.
Yes, I am hoping you will participate in these series, suggesting your own tips and experiences by emailing me or adding comments. If there will be enough people participating, I am thinking about one more article with title: Readers Participating: Keyword Research Experience And More SEO Tips.
I will quote your suggestion and you will get a link back to your site like this – Quote from Dainis Graveris.
Series coming up:
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Free Keyword Research Tools – Comprehensive Insight
-
How I do keyword research – Behind the Scenes Overview
-
Why And How Heatmaps Improve Your Blog?
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How To Optimize Images For Search Engines?
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Above The Fold – What Every Web-Designer Should know?
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Readers Participating: Keyword Research Experience And More SEO Tips
I am very excited to find out how you will react to these series and will you participate?
If you are considering to come back, I strongly suggest you to bookmark this page, because it will link to all related upcoming articles.
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einter
Posted 986 days ago 31just what i needed, thanks!
.-= einter´s last blog ..inicio =-.
peter
Posted 988 days ago 30Keywords are awesome. I’m so glad that I read these tips.
.-= peter´s last blog ..Do You Need To Prepare For Menopause? =-.
Multimedia Design
Posted 993 days ago 29Hey thanks for the tips. I need to get on it, I know, and get my blog better read. Now I know how :D
aero
Posted 997 days ago 28Very informative post to think about SEO. Thanks
.-= aero´s last blog ..মঙ্গলগ্রহে নিজের নাম পাঠিয়ে দিন =-.
julio
Posted 1003 days ago 27Well, what of the keywords is an important determinant of your success or failure but over my time on the web I realized that there are factors other than how to make you known in other blog, integrate with the web, using commands uscador google to see how many people will link to the Interent palabra.Es quite get to work on this but it is not about a day or two.
Angela Hill, Incitrio | global solutions for creative brands
Posted 1009 days ago 26Keyword research is absolutely critical but monitoring day-to-day activity for every single one of your competitors can be incredibly grueling and laborious. We implement a full-service maintenance of http://www.hubspot.com for our clients which automatically monitors keywords, keyword traffic to your site based on search, competitor rankings and more.
In one month alone, we were able to add 59 inbound links to our client’s site by using this type of technology to leverage our knowledge capital. Pricey? Yes. Worth it? I would say so. Best part? Our client got all the benefit of the latest research, but only paid us to leverage that information to produce SEO results and boost rankings.
srikanth ad
Posted 1013 days ago 20great article, looking forward to the series..
.-= srikanth ad ´s last blog ..Become a Test Pilot! =-.
Nastia
Posted 1014 days ago 19I’ll be waiting. It’s very interesting theme for me now.
ralph
Posted 1014 days ago 18Very nice post with some useful things to think about.
http://www.kropped.com free cut out people
David
Posted 1014 days ago 17Informative article. Looking forward to the rest of the series.
.-= David´s last blog ..Your Fired – Facebook Style =-.
matrix
Posted 1014 days ago 16Good Blog, But i am waiting for “”Why And How Heatmaps Improve Your Blog?”" series.
Eren Mckay
Posted 1014 days ago 15I have a friend who has a website with many articles and hardly any of them were keyword researched. Even though the articles are great they don’t rank for anything so it just trickles in the visitors. I totally agree that writing without SEO is not a good idea. People should at least find a long tail keyword phrase to fit the post into. Or else it’s basically wasted effort. Unfortunately many webmasters don’t understand this concept.
All the best,
Eren
.-= Eren Mckay´s last blog ..Gingerbread house decorations kits & gingerbread man cookie cutter =-.
Dainis Graveris
Posted 1011 days ago 24Yes, very true – you don’t need to overdo, but at least simple techniques never hurt.
From other side, it is good many webmasters don’t understand concept giving us unfair advantage:)
Thank you!
David Hopkins
Posted 1015 days ago 14Will be interested to see your heatmaps post. I haven’t use those before.
When it comes it keyword-research, I tend to even do this before I write posts – as do many others. Just to make sure the title has a chance of ranking in search engines.
.-= David Hopkins´s last blog ..Supply and Demand for SEO in the UK =-.
Dainis Graveris
Posted 1011 days ago 25Very smart way, David. I am doing the same at first checking possible keywords on research tools, google, check on social networks possible similar topics and articles to find out how popular they are and are people interested in that kind of articles.
Simple optimization is all that’s needed in regular workflow!
joyoge designers' bookmark
Posted 1015 days ago 12Great article! thanks for seo tips..
.-= joyoge designers’ bookmark´s last blog ..Search Engine Friendly Designs that Convert Traffic =-.
Graphic Design Blog
Posted 1015 days ago 11Thanks Dainis…Although I liked the post a lot but it is embarrasing me as well, seeing that I have been ignorant about few points while creating my blog :(
.-= Graphic Design Blog´s last blog ..Pepsi and Coca-Cola Logo Evolution – The cola war continues!! =-.
Dainis Graveris
Posted 1015 days ago 13The best thing is – it is never too late to start doing those things!
nil
Posted 1015 days ago 10very nice and gr8 posts .. thanks a lot buddy
Akhtar Sheikha
Posted 1015 days ago 9woW! great post :) Looking forward to series, thanks for share.
.-= Akhtar Sheikha´s last blog ..35 (NEW) Modern and High Quality Icon Sets =-.
Dainis Graveris
Posted 1011 days ago 23Thanks, I appreciate!!
agnes
Posted 1015 days ago 8Very nice and excellent post.Thanks for giving the very nice info.
Luis Lopez
Posted 1015 days ago 7Woww this series looks excellent I want to know how you do to have such statistics on your website, I try to work on the keyword research but i think I don’t spend as much time as I should. Looking for the next article of the series.
.-= Luis Lopez´s last blog ..50+ Awesome Photos You Have Never Seen From Bogota – Colombia =-.
Dainis Graveris
Posted 1011 days ago 22I think the main key is hard work and frequent content with simple SEO, but still..you’ll see!:)
Nickson
Posted 1015 days ago 6Yes, even i’d be waiting for it.
Bunnygotblog
Posted 1015 days ago 5Dainis this is a wonderful article. I cant wait to see the next article.
.-= Bunnygotblog´s last blog ..I Kicked This Guy In The Bots =-.
gautam hans
Posted 1016 days ago 4Looking forward to series and sharing some of my experiences, i have earned a lot from image search
.-= gautam hans´s last blog ..350+ Fresh Twitter Icons =-.
Nashat
Posted 1016 days ago 3Hey. Even i am new to blog posts so actually waiting for the best new series i can find out. By the way, your article was great and am looking forward to read more.
mupet
Posted 1016 days ago 2Waiting for new series, im new in blogging, absolutely need articles like this. shared wordtaps.com
.-= mupet´s last blog ..How To Create Popular Blog With Keyword Research, Heatmaps And SEO? =-.
Dainis Graveris
Posted 1011 days ago 21Thank you! If you are new and still researching your niche, this should really be handy!
AREA 1
Posted 1016 days ago 1Great article! I’m waiting for the series :D
.-= AREA 1´s last blog ..New SEO related article coming soon =-.