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Rachel Arandilla is a curious subject -- she appreciates things that are quirky & clever. She loves spontaneity and adventure. She is a carefree soul, has a deep love for travel, culture and languages. And she's beginning to wonder she keeps on referring to herself in third person perspective.

22 Comments Best Comments First
  • Ethan

    Wednesday, June 29th, 2011 20:38

    16

    nice !!! very good. I like COCACOLA and PEPSI

    +4
  • Tara

    Saturday, May 28th, 2011 14:50

    5

    It’s amazing to see everything laid out like this and see how much it has changed, or had to keep up through the different periods. I’ve always loved the Coca-Cola brand, and must agree that my favorite was the polar bears.

    +3
  • Michelle

    Monday, May 30th, 2011 21:40

    10

    I always found fascinating that Coca Cola had given us the Santa Claus we now know.

    Now, even if the article is about advertising, there should also be a note about the fact that Coca Cola benefited from the very clever use of the shape of their bottle. It falls into industrial design, but it became such an iconic graphic element that it cannot be forgotten. Everyone knows which bottle it is by just the silhouette.

    The other thing that helped Coca Cola reach the world was World War two, when they advance along with the allies through Europe… but that’s a whole other story… plus the addictive effect that coca, and then coffee, has on its consumers…

    +3
  • Ray

    Sunday, May 29th, 2011 09:04

    8

    I remember some old tv commercials when I was growing up. I remember the I’d like to by the world a Coke ones. They were classics and the good old days. The newer polar bear ones are pretty cool too. Although I haven’t seen them for a while now. Still some old collector items out there yet I’m sure.

    +2
  • Jay Karsandas

    Friday, June 3rd, 2011 20:44

    14

    Great brand always kept in touch and set standards. The polar bears always brought a smile to my face!

    Excellent work on the article showing the way the brand has progressed. Now only if I worked for a company like this :)

    +2
  • Sandeep Pinge

    Sunday, May 29th, 2011 00:30

    7

    Very insightful article. Especially interesting to note all the culture that coke has given to the world and how it has shaped it. And it also inspired that nice song…”I’d like to teach the world to sing”…wow!

    +2
  • Fran bedia

    Thursday, June 16th, 2011 12:31

    15

    Muy interesante! Me gustaron los videos.. sobre todo el del camion jaja

    +2
  • Sean

    Thursday, August 18th, 2011 19:03

    17

    Never knew about Coca Cola changing the face of Santa Claus. Really cool piece of history. Love the polar bear ads as well!

    +2
  • The Tech Legion

    Wednesday, December 7th, 2011 20:28

    20

    the ads are really superb and as sweet as coke :) old is gold

    +2
  • Robert

    Wednesday, August 24th, 2011 00:32

    18

    They have done such a good job of getting to the top and staying there, its pretty inspiring stuff. Making Santa a spokesperson for their product is pretty impressive as well, I have heard many rumours that Coke “invented” modern day Santa, so they are still getting advertising from that particular campaign.

    +2
  • Nick

    Saturday, May 28th, 2011 14:44

    4

    I have always been a coke-o-holic. Their ads have always been wholesome but amazing. It goes directly to the heart of their consumers. I used to have those card collectibles from coke that features their old ads. I think there was even an ad with Marilyn Monroe in it.

    +1
  • Yuriy Zaremba

    Friday, May 27th, 2011 19:51

    3

    Coca-Cola is an awesome brand, but not without It’s blunders. It’s great that they stick with their classic logo on their main drink, but It’s still interesting that they get mixed success with their other designs.

    +1
  • Dan

    Friday, January 13th, 2012 05:14

    21

    This is cool. I like their most recent campaign with the names on the bottles as well. Even if people make fun of it a bit, they are still buying coke!

    +1
  • Matt

    Saturday, May 28th, 2011 23:26

    6

    Never knew the changed the ‘flavor’ in the 80s.

    Anyone notice that they brought back the retro pepsi can? wonder if coca-cola will do the same with maybe their classic “coke” 80s cans.

    0
    • barbra

      Wednesday, October 12th, 2011 13:00

      19

      matt with the hat, and the black and white cat

      0
  • Ana

    Friday, May 27th, 2011 16:22

    2

    Wow, Rachel – incredible collection, I must say. I was always fond of Coca-Cola advertisement in the past, but needless to say, never saw some of their older stuff.

    Ana

    0
  • kropped

    Tuesday, May 31st, 2011 12:30

    11

    It’s great to see the progression of such a large brand

    0
  • Gavin

    Friday, June 3rd, 2011 10:32

    13

    I’ve always looked up to the Coca Cola marketing. They always seem to nail it and make iconic advertisements & they make such an impression. Most of the people I know don’t consider it christmas until the Coca Cola advert has come on the TV!

    It’s a brand that’s going to be with us till the end of time, but if they keep marketing like this, I’m glad of it.

    0
  • Antown

    Sunday, May 29th, 2011 11:00

    9

    I think that the most successful way of Coca-Cola – it is an advertisement soda with Santa Claus. Because Christmas always leaves an impression on people. It is a festival which is celebrated in every country.

    0
  • Musa

    Wednesday, June 1st, 2011 10:25

    12

    Evolution of CocaCola’s Ad ;)… wonderful … its nice to see the changing styles of such a nice brand. i love coke ;)… Thank you very much for such nice sharing. Remember the old days :)

    0
  • Sandra

    Friday, May 27th, 2011 14:54

    1

    I allays loved advertisements of Coca-Cola, thanks for this great tribute, my favorite is polar bears of 1993.

    0
    • Juitha

      Monday, March 26th, 2012 08:53

      22

      coca-cola my favorite drink! (y)

      -1
  • Dan

    Friday, January 13th, 2012 05:14

    21

    This is cool. I like their most recent campaign with the names on the bottles as well. Even if people make fun of it a bit, they are still buying coke!

    +1
  • The Tech Legion

    Wednesday, December 7th, 2011 20:28

    20

    the ads are really superb and as sweet as coke :) old is gold

    +2
  • Robert

    Wednesday, August 24th, 2011 00:32

    18

    They have done such a good job of getting to the top and staying there, its pretty inspiring stuff. Making Santa a spokesperson for their product is pretty impressive as well, I have heard many rumours that Coke “invented” modern day Santa, so they are still getting advertising from that particular campaign.

    +2
  • Sean

    Thursday, August 18th, 2011 19:03

    17

    Never knew about Coca Cola changing the face of Santa Claus. Really cool piece of history. Love the polar bear ads as well!

    +2
  • Ethan

    Wednesday, June 29th, 2011 20:38

    16

    nice !!! very good. I like COCACOLA and PEPSI

    +4
  • Fran bedia

    Thursday, June 16th, 2011 12:31

    15

    Muy interesante! Me gustaron los videos.. sobre todo el del camion jaja

    +2
  • Jay Karsandas

    Friday, June 3rd, 2011 20:44

    14

    Great brand always kept in touch and set standards. The polar bears always brought a smile to my face!

    Excellent work on the article showing the way the brand has progressed. Now only if I worked for a company like this :)

    +2
  • Gavin

    Friday, June 3rd, 2011 10:32

    13

    I’ve always looked up to the Coca Cola marketing. They always seem to nail it and make iconic advertisements & they make such an impression. Most of the people I know don’t consider it christmas until the Coca Cola advert has come on the TV!

    It’s a brand that’s going to be with us till the end of time, but if they keep marketing like this, I’m glad of it.

    0
  • Musa

    Wednesday, June 1st, 2011 10:25

    12

    Evolution of CocaCola’s Ad ;)… wonderful … its nice to see the changing styles of such a nice brand. i love coke ;)… Thank you very much for such nice sharing. Remember the old days :)

    0
  • kropped

    Tuesday, May 31st, 2011 12:30

    11

    It’s great to see the progression of such a large brand

    0
  • Michelle

    Monday, May 30th, 2011 21:40

    10

    I always found fascinating that Coca Cola had given us the Santa Claus we now know.

    Now, even if the article is about advertising, there should also be a note about the fact that Coca Cola benefited from the very clever use of the shape of their bottle. It falls into industrial design, but it became such an iconic graphic element that it cannot be forgotten. Everyone knows which bottle it is by just the silhouette.

    The other thing that helped Coca Cola reach the world was World War two, when they advance along with the allies through Europe… but that’s a whole other story… plus the addictive effect that coca, and then coffee, has on its consumers…

    +3
  • Antown

    Sunday, May 29th, 2011 11:00

    9

    I think that the most successful way of Coca-Cola – it is an advertisement soda with Santa Claus. Because Christmas always leaves an impression on people. It is a festival which is celebrated in every country.

    0
  • Ray

    Sunday, May 29th, 2011 09:04

    8

    I remember some old tv commercials when I was growing up. I remember the I’d like to by the world a Coke ones. They were classics and the good old days. The newer polar bear ones are pretty cool too. Although I haven’t seen them for a while now. Still some old collector items out there yet I’m sure.

    +2
  • Sandeep Pinge

    Sunday, May 29th, 2011 00:30

    7

    Very insightful article. Especially interesting to note all the culture that coke has given to the world and how it has shaped it. And it also inspired that nice song…”I’d like to teach the world to sing”…wow!

    +2
  • Matt

    Saturday, May 28th, 2011 23:26

    6

    Never knew the changed the ‘flavor’ in the 80s.

    Anyone notice that they brought back the retro pepsi can? wonder if coca-cola will do the same with maybe their classic “coke” 80s cans.

    0
    • barbra

      Wednesday, October 12th, 2011 13:00

      19

      matt with the hat, and the black and white cat

      0
  • Tara

    Saturday, May 28th, 2011 14:50

    5

    It’s amazing to see everything laid out like this and see how much it has changed, or had to keep up through the different periods. I’ve always loved the Coca-Cola brand, and must agree that my favorite was the polar bears.

    +3
  • Nick

    Saturday, May 28th, 2011 14:44

    4

    I have always been a coke-o-holic. Their ads have always been wholesome but amazing. It goes directly to the heart of their consumers. I used to have those card collectibles from coke that features their old ads. I think there was even an ad with Marilyn Monroe in it.

    +1
  • Yuriy Zaremba

    Friday, May 27th, 2011 19:51

    3

    Coca-Cola is an awesome brand, but not without It’s blunders. It’s great that they stick with their classic logo on their main drink, but It’s still interesting that they get mixed success with their other designs.

    +1
  • Ana

    Friday, May 27th, 2011 16:22

    2

    Wow, Rachel – incredible collection, I must say. I was always fond of Coca-Cola advertisement in the past, but needless to say, never saw some of their older stuff.

    Ana

    0
  • Sandra

    Friday, May 27th, 2011 14:54

    1

    I allays loved advertisements of Coca-Cola, thanks for this great tribute, my favorite is polar bears of 1993.

    0
    • Juitha

      Monday, March 26th, 2012 08:53

      22

      coca-cola my favorite drink! (y)

      -1

Comments are closed.

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