For the majority of non-profit organizations, online fund-raising has become one of the most important sources of income, especially the last 10 years. Designing an inspiring and appealing donation page can certainly make a big difference in converting large numbers of visitors into donors. But, unfortunately many non-profit organizations simply overlook this much more mundane aspect of online appeal while paying loads of attention and time in developing innovative and inspirational online content. In this round-up, we are showcasing some exceptionally designed donation pages for your inspiration.
1. Save the Children
This website has a very sleek design with beautifully designated avenues intended for assistance. There are plenty of courses of action for users that could have made it a cluttered mess, but the design keeps it all very well-organized.
This sleek design makes use of large buttons with a variety of ways to contribute to the mission. A slight grungy effect is used in order to highlight areas of the page. Overall the design is simple and impressive.
In this website, you can see the use of a natural color scheme that fits with their mission. The call to action button with the slightest change in color definitely stands apart.
The Red Nose Day site makes use of a simple two-tone color scheme that symbolizes the passion for the mission. The red colors spreading through the donation page drive people to take action.
Here the design of the donation page focuses the entire attention on the obligatory mission and calls to the readers.
The design of this website’s donation page is simple and clutter free; and focuses only on the mission.
The Witness donation page is mainly covered with the text and relevant information with a nicely designed call to action button that is placed right at the upper right corner.
In this web design, although it is constructed well, there is a lack of distinction for its calls. The blue turns out to be rather awe-inspiring with the amount of information it contains.
This stylish donation page mainly draws the attention of their users towards the calls. They picked their color scheme quite smartly and the subtle uses of white with the blue definitely look great.
10. Giving to Johns
Giving to Johns Hopkins pushes their cause with a very stylish and appealing donation page that stands out mainly because of its alluring contrast in colors on the header and call to action button.
This design of a donation page stands out in our collection as it utilized tabbed windows in order to separate the different paths that users can take to dig in.
Here is another example of a subtle donation page. ASPCA uses purple for their calls that truly stands out from the overall orange design colors. With such a soft coloring, ASPCA imparts a sense of comfort that in turn eases the readers into the cause and taking action.
Susan G. Komen for the Cure website uses a brilliant color scheme that symbolizes their true passion for the mission.
The Natural Resources Defense Council uses a very simple approach. They bring overly large and bold call to action buttons into play that make their donation page stands out from the rest. This no frills approach puts pure focus on the mission.
The Invisible Children donation page is as inspiring and touching as their mission is. In order to connect with their mission effectively, they utilize large images of the children the world tends to overlook.
This is a somewhat unusual design for a donation page but this one really stands out from the rest of the site because of its pink calls to action buttons.
17. Charity: Water‘s
With the help of this understated design, Charity: Water‘s keeps their donation page extremely simple and focuses only on the mission.
18. Humane Society‘s
Large images and bold buttons are used to draw the users’ attention towards the main cause and convince them to take action.
This website has an attention-grabbing, large and appealing call to action area. This call to action area offsets the donation area satisfactorily and efficiently pulls the reader to it.
MJFF brings warm and inviting colors into play in order to engage their readers. The color scheme works well and the gradient on the actual donate button makes it stand out.
The Nature Conservancy uses a quite unusual approach for their donation page. They placed two subtle calls under the header where users are likely to expect the navigation to be.
Kiva has a very simple, sleek donation page that focuses on several routes to help users. The boldly colored call to action buttons are truly attention grabbing.
Here you will notice a nice, friendly color scheme that varies throughout the page. Though the main calls to action mix together with a majority of the site because they are the same color while the secondary calls are a bit more obvious because they break from the blue.
Mozilla features a delicate donation page design with an innovative header that accompanies their website. Their fans and users can donate to keep their mission active.
Network for Good has got a fantastic design that possesses three courses of action that their readers may pursue. Each of them holds a large, attention-grabbing call to action button.
Here is a unique donation page that is divided into categories in order for users to find the kind of charitable organization they are seeking to support.
Here a form is used for the main appeal with more subtle calls placed in the upper right corner. Overall the design is simple and effective leading the reader into the ‘action center’.
World Food Programme uses a very subtle design for their website with an online form to help their users donate for their cause to keep it alive.
In this web design, you will see minimalism in a new style as this donation page features overly large typographical elements that truly work well to draw the users’ attention to the action areas.
Amnesty International design of the donation page focuses the entire attention on the obligatory mission and calls to the readers.
Dalit Freedom Network uses a very natural and earthy color scheme that works well with their mission along with eye catching and appealing call to action buttons.
32. Take The Walk
The boldly colored call to action buttons in this design truly stand out from the other donation page designs. The color scheme is also very appealing.
Another excellent example of a subtle donation page design that works very well for the mission. All the design elements are in perfect balance making this design stand out.
34. Housing Works
What makes this design stand out is its excellent color contrast as well as call to action button. Housing Works pushes their cause with an extremely trendy and tempting donation page.
Children’s Rights donation page is designed by keeping the overall design simple and clutter free. The call to action button is moderately sized and positioned at the center of the page.
In this web design, you will see a unique approach for designing donation pages. An online form is also there to help you donate to their cause.
38. Custodial Abuse
Here they use a large image to connect with their cause in a simple but effective way as they are working for a very sensitive cause.
38. Memphis Zoo
This rather remarkable design for a donation page truly stands out from the rest of the site due to its excellent and vividly colored calls to action button.
Jameel Khan is a web graphic designer and has been working in this field for 4 years. He also writes for other blogs and is also the founder member of www.webdesigncore.com. His biggest passion is blogging and vector illustrations.