Have you ever wondered on what is the importance of logo and how does it affects people? Logo represents or symbolizes your company or your product, it is a trademark. For instance, whenever you see golden yellow arches that looked like the letter “M”, you are thinking that it is Mc Donalds. Or if you saw a check mark, you’ll say it’s Nike. And that’s how logos purpose is. Designing a logo is not that easy, you really need inspiration and a lot of creativity. In the world of graphic design today, line art logo is not a new technique but a new concept for designers. They create a striking logo by just using straight or curve lines.
First, I would like to tell you on what is a line art, a line art is an image that consist of straight and curved lines that is place against a background to represent objects. These line arts are usually placed on a plain background to better see the image. The image below made by Gustave Doré depicts the tales of Baron von Münchhausen in line art.
There are two kinds of line art logos. The first one is the open design wherein logos in this kind do not form an enclosed shape. The second one is the continuous design. Logos in this kind have lines that are continuous and form an enclosed shape. Before, designers only use black and white for line art logos. However, you can now also create using different colors. In this article, I have showcased the most creative line art logos for you to get inspired. I also put some comments and suggestions on each to help you out if you will be doing your own line art logo.
This logo is for a photography business named, The Sweetest Days. The design is so feminine, simple but elegant.
This Pilgrim logo is used for a travel agency. I love how the designer of this logo creatively use those curve lines to form a pilgrim.
This is a very appropriate design for a boutique. It’s cute in pink and very stylish.
Drink Dry Creek is a company that produces world class wines of distinction. The logo makes it very easy for customers to determine on what the company is.
5. Wire Bar
Laava made a very nice logo. I like it how the designer use lines to form a wine glass and the violet background color made the wine glass stand out. Not to mention that violet here may represent grapes where wine is made of.
This is intended for a men’s fashion brand. The logo is very masculine, simple and clean work.
This amazing line art logo is obviously, for a photo studio. Very direct and creative in design.
8. Key Logic
This logo is designed for Key Logic. Two thumbs up for a great concept. It also fits on the tagline, Unlock (key) & Empower (light bulb).
This logo is for a farm-house club named Royal Trivole Gardens, a venue for business meetings and golf tournaments. The background color makes the logo look more elegant.
This logo was used for a launching of private label wines in Vancouver, Canada wherein fifty percent of the profit will go charities and to indigent people throughout the province. The designer’s concept on having this as an open design is to give the message “continuous efforts” to the people.
A nicely done spoon logo. The concept is calm and refreshing.
This great work of logo is for Lovelë, a fun brand good for any business to do with care for animals (namely elephants) love or dating, children or a charitable organization. I see how nicely the lines are used here, how the designer used one line to form two elephants with trunks that form a heart shape. The elephant here symbolizes the eastern symbol of strength and national symbol in Thailand.
13. Music Junkie
In my opinion, if the background was in a dark color other than brown, maybe a white or dark blue one, it would look better. Nonetheless, the concept is very brilliant.
14. Get Wired
Get wired is a coffee and an internet shop combined in one store. This logo has great concept and good choice of colors and fonts, as well.
by: Double A
The logo is for a religious ministry. I find the logo very good. The orange cross may represent God and the line that formed a man represents the people. It’s like the logo is saying we should emerge with God’s ministry.
I found this property innovation council logo on logotournament website. It was the winner for the contest. The concept was very appropriate for the company and the choice of colors of the designer really looks great on the mark.
17. Equus Estates
This one is designed for a real estate. Very simple and professional looking logo.
18. Love Clicks
This logo was made for Valentine’s Day, that’s why the background is in color Red. The mark consists of two computer mouse that forms a heart shape with their wire. Very nice concept for Valentine’s Day, right?
A great concept. Maybe it would be better if the curve lines of the letter “y” were lessen to make it look clearer.
Very cute butterfly made in lines. The letters looks also great. Good job for the designer.
The mark was done really good. Very creative to form a man riding a bicycle using lines.
22. Lion Art
This lion art logo represents strength, and potency. I think it would look better if some curves will be omitted especially on the mouth part down to the left leg of the lion.
Swandart stands for swan and art logo. Very elegant and clean looking. This can be used for clothing, fashion or even arts industries.
Lines that form hearts. This very cute line art logo was fits a fashion business or maybe a clothing boutique.
The mark is perfectly done. This one is really nice. It can be used for a sewing store or a dressmaking shop.
26. Sculptor v03
A great concept. It would be easier for customers to notice that they are hands sculpting if they were put sideways.
This one is inspired by the largest crop circle in Holland. A beautiful design indeed.
by: Felix Benito
This logo is for men’s shoes. Though the logo does not directly portrays that it is a shoe brand, but I like it how the designer done those curve lines to make the mark look dainty.
29. Median Wing
The colors and the curves of the bird blended well. This is a great logo.
30. Homespun Chili
This logo is designed for Homespun Chili Company. Very appropriate trademark for the company.
31. The VIP Club 2
This one is designed for The VIP Club. Though it was not the chosen mark but I think it looks great, the concept of the designer is simple and nice.
32. Handmade Cafe
A logo made for Handmade Cafe in Moscow. Well done in the execution on the curve lines, as well as with the lettering.
by: Black ColourBash
A logo for the Centre for HIV and AIDS. The overall design really represents the organization.
34. The Golf Park
This one has a great design and color. I think it will look better if the shaft of the golf club was longer.
This logo can be used for memory or board games, or anything that is related into memory or brain. This one makes me appreciate line art logos more.
The concept of this mark is there are two hands that hold a house, conveying that this company is a renovation/repair company.
37. Opera Logo
This logo is for an opera, but it was never used. The combination of the curve lines and the color of the dress make the design very sweet
A logo designed for a company that specializes a carbon lifestyle assessment. It has a good combination of colors and creative concept to form the foot into a letter “B” .
39. Love Clip
This one is very lovely. The concept is very simple and perfect with the pink background. Suitable for a bookstore or publishing company.
The designer did a great execution for this logo. This one can be used for a fishery company.
41. Cherry on Ice
This one has good choice of colors, the fonts are great too. This mark is really cute for an ice cream parlor or a restaurant that sells yogurts.
42. iDream Images
iDream Images is created for a photo studio. The logo is very unique in style, has great choice of font and colors.
43. Toro Bull
This one is a good example of an artistic line art logo. The colors and the text made it very artistic.
44. Metro Mobile
by: William © 2009
This logo has a nice concept and is very suitable on the tagline of the mobile company, which is “the city where distances are shorter”.
Pastamasta is a great piece of work, and it has good choice of colors and font. It really represents a pasta restaurant.
This is a logo proposal designed for a new local organic shop. The ligature of lines made it looked very natural and organic. It has also good colors.
47. Canterbury Cabin
This mark is created for a soap and candle company. The logo itself is very nice and simple.
48. Motor Sports
A logo created for a motor club. Overall, the design is great. I think the line in the middle will look good under the 50 50 text.
This simple and clean line art logo was made for The Leasing Studio that binds landlords and tenants. It has nice choice of colors and a great concept.
Jo Ann is a medical center especially for children and young ones. A good concept on having a heart shape that portrays the mission of the medical center, and that is to give tender and loving care for its patients.
Tips to Ponder
Aren’t these logos look amazing? I bet you want to make your own. So, here are few tips if you will be doing your own line art logo:
- Make sure to use plain background so that the logo itself will stand out.
- If your logo has a dark color, use a light one for the background. For example, if the logo is in a white color, you may put your background into black. Or vice versa.
- Use an icon or an object that will represent your company. This directly describes your line of business. For instance, if it is a bakeshop, you might as well create a line art logo with loaf bread on it.
- Make it appropriate, direct and simple as you can. Just let that creativity flow in you.
I hope this gives you an inspiration and additional techniques in making stunning logos, like these line art logos.