8 Techniques To Create An Irresistible Landing Page

A landing page is a very important tool for online marketing and is also known as a lead capture page. The definition of it is a single page that appears in response to clicking on an¬†advertisement. These pages are usually designed with a clear scope: to sell or make the user subscribe. They are normally … Continue Reading

Easy Tips To Optimize Local Search For Targeted Traffic

Local search is becoming more and more important because when you operate only locally, it is to your advantage to be found by your local clients, not by the global population you can’t serve anyway. With the increased usage of mobile search, a huge portion of which is local, it gets even more important to … Continue Reading

Graphic Design Basics Part 1: Elements

Graphic design is a very wide domain and getting a job as a graphic designer is not an easy task. Besides the many skills you will have to learn, getting a job on the web also requires personal attributes such as resistance to stress, creativity and self-motivation. But before your personal skills will be evaluated, … Continue Reading

20 Mac Apps For Everyone To Help Increase Productivity

Every hardworking employed or self-employed individual strives to be more productive at work. However, a resolution to be more productive is easier said and done. There are plenty of temptations in the office, especially for home-based workers. Sleep, idling around and even playing games are just a few clicks away. Of course, being less efficient … Continue Reading

Part 2: Creating Your Own Architecture, Content, And Design Document

In Part 1 of the ‘Website Planning’ series we discussed the importance of creating a website blueprint and the 5 keys to developing a successful website. Before undertaking the website build individuals and/or businesses should set clear goals for their website, identify the target audience with whom they want to communicate, set a call-to-action to … Continue Reading