For the most part, being a professional blogger is a freelance position. It doesn’t matter how many different blog sites you are loyal to, even if it is your own, a blogger still has the option to have work published anywhere they feel. Unless you’re a corporate blogger who signed a contract with your company of employment stating you would not do so, but then again that technically might make you more of a copywriter. Moving on, being a full-time or part-time blogger means you’re freelancing on some level. As the typical freelancer asked themselves many questions before taking the big leap, you would think the same would go for bloggers.
In the same fashion as any other occupation, there are certain skill requirements that must be met. Almost every industry blog site has published an article about how blogging can improve your career, and then proceeds to convince the majority of readers that being a blogger is the way to go for them. However these articles, for the most part, are all missing one key aspect to them. Somewhere before, or after, informing the readers about the benefits of being a blogger, there needs to be time to reflect on why one shouldn’t be one.Read More
If you’ve been an affiliate marketer you have probably noticed a few major changes in the past couple of years. Many affiliate marketers have watched their earnings tumble due to a couple of major changes. Here is what you need to know if you are going to keep running an affiliate marketing business this year.Read More
Remember that first time you got into the web industry as a professional? Speaking from personal experience, it must be a pretty amazing experience for anyone. Not only are you joining a community of friendly people who are not trying to destroy everyone in their path to grow their own brand, but there are tons of great resources right at your fingertips. These resources of course being the amazing books, fonts, frameworks, knowledgeable forum members, and of course blog articles that really shape and change the culture of the web profession. Although all those resources are important, without great blog articles, how are up and coming designers going to learn about all of them?Read More
There are probably thousands of articles on the web talking about Google Analytics, such as how to use the free reporting tool, how to set up Google Analytics for your website, and what Google Analytics reports you can take advantage of. This is all great information, especially for novice website designers. What I think is missing is the most critical piece of information, which is “How do I analyze these Google Analytics reports in order to actually make impactful changes to my website?” In this article we are going to answer that question, as well as, provide you with some examples of taking certain data from Google Analytics, analyzing it, and then using it to make changes to your website and/or website marketing.Read More
Frequently Asked Questions is a good section to have in your website. They give users a chance to figure out things by themselves instead of wasting resources (both yours and theirs) with a 1-to-1 conversation (chat, Skype, messenger and so on).
But FAQ’s are a different type of content. Just like search and sitemap, it has its own particularities and things that you can do to improve user experience. You have to keep in mind, for instance, that users don’t go to FAQ pages, you have to lead them there.
Here we’ll see a couple of thoughts about it, good practices, inspiration and tools.
So, let’s rock!Read More
Do you use Content Marketing as a strategy for increasing website traffic? If so, then you know just how valuable content marketing can be for a website owner. The one negative that comes with content marketing is that it’s time consuming creating valuable content that your audience will want to consume. Not only does it take time to create valuable online content, but many website owners also have a hard time coming up with new content ideas. This article is meant to provide you with 7 ideas for turning existing content into new content.Read More
WordPress and TextPattern are two very popular blogging platforms. Both of them began as blogging platforms (and somehow insist on being blogging tools even to this day), yet have quickly evolved into full-fledged and extremely powerful CMS’s. Both of them have pros and cons, and each boasts of a very dedicated user base as well as communities and forums.
In this article, we shall attempt to compare TextPattern and WordPress and see which one emerges victorious.Read More
Are you looking for new ways to increase traffic to your website? Holidays provide a great opportunity for website owners to increase traffic. Over the years of managing multiple websites I’ve seen big traffic spikes on sites that I’ve published articles geared toward an upcoming holiday. Another thing that I’ve noticed is that no matter what your website is about, you can usually come up with a blog article or contest idea that’s relevant to an upcoming holiday. In this articles we will review why holidays lead to increased website traffic, the best holidays to focus on, how to plan for taking advantage of holidays, and provide a few holiday content ideas for your website.Read More