What do we mean when talking about reader engagement? Well, in terms of blogging the first things that come to mind are comments, sharing, questions, conversion rates. To sum up we could compare reader engagement with building a community. A community where readers care about each other, where action doesn’t stop after reading the final paragraph and where exciting discussions are born. Unfortunately, good content and neat design aren’t the only factors which affect reader engagement. You need to learn to focus readers attention and start a conversation. Developing an engagement is a win-win situation. Your visitors will want to explore more and join the conversation but you, as the publisher, will be looking at higher conversion rates.Read More
Wikis are a rare breed of websites – we all would agree on that. Designing a portfolio, corporate blog or any such website is an entirely different concept from designing wikis. When it comes to wikis, not only does the website ‘rise’ in terms of its size, but also in terms of complexity. Wikis need to be so designed that the finished website does not look clumsy or unorganized – no matter how much data it has, and at the same time is simple enough for even the most novice user to understand. Following that, and perhaps most importantly, wikis need to be edited not by an individual but an entire community – again, simplicity and ease of use come into play!Read More
Are you looking for innovative ways to increase traffic to your website? Adding educational and entertaining video content to your website is a great way to do just that. Posting videos to your website sounds like a great idea, but recording traditional videos can be costly and time-consuming. In order to get around purchasing costly video equipment website owners can leverage Skype and Skype recording software to create video content for your website. In this article we will explain what Skype videos are, review the benefits of adding them to your website, review many different ideas for Skype videos that you can create, and explain how you can create your own Skype videos.Read More
There are lots of Content Management Systems on the internet and sometimes it might be difficult to choose one of them. Sure, WordPress is leading and Blogspot is following on the second place, but what if you want to have something else? If you are one of the ones who needs an advice, then this article should be perfect for you. Today we take a look at popular CMS all over the web and describe them so that you know which one fits you best. Although I could write about them, I would rather skip WordPress, Joomla, Drupal and Blogspot, because everybody knows about them and I do not think they need descriptions.Read More
Colors exist not only to make your site look pretty. Colors have a more important function – to make your site usable. A pretty site is not something to object against but when pretty colors make the text on site unreadable, this isn’t something to be proud of. This is why a designer must always think of readability first and beauty second when choosing the colors for a site.
When you think about the number of available colors, it looks easy to pick a bunch of them that go well together and are readable. If you stick with classic background colors, such as white (FFFFFF), or very light gray (F5F5F5, FAFAFA, FCFCFC, etc.) and foreground colors such as black (000000), or very dark gray (080808, 050505, 030303, etc.), or the lightest/darkest pair of the main color (i.e. red, green, blue or whatever color you are using) on your site you might wonder why readability is an issue at all. However, sooner or later you will get fed up with these classic combinations everybody is using and you will want something fancier.Read More
Needless to say, the dominance of proprietary graphics software can make this particular domain incredibly prohibitive for those who are just starting and need much more than just a trial period to learn their way around.
This is where free software takes the spotlight. While it aims to provide functions similar to those of its more expensive counterparts, it shouldn’t be regarded as a complete replacement. Though users constantly bicker about which is better, the answer couldn’t be more obvious: it all depends on what you use it for.Read More
Remember back when if you wanted to add interactivity to your site to improve the UX aspect to make it more appealing to visitors, you had to immediately go to a flash outlet? Well that sure does seem like a long time ago now, surprisingly so because it was just a few short years ago. The decline of Flash use for these instances can be credited to advances in web technologies such as HTML5, CSS3, and jQuery. These advancements have made the use of Flash in most cases an outdated and inefficient method of tackling interactivity in a website. That is why in this article, we’re going to take a look at HTML5, CSS3, and jQuery tutorials, techniques, and resources that can replace aspects of a website where the use of Flash was the dominant and most practical option.Read More
Local search is becoming more and more important because when you operate only locally, it is to your advantage to be found by your local clients, not by the global population you can’t serve anyway. With the increased usage of mobile search, a huge portion of which is local, it gets even more important to rank well in your locality. Here are some tips how to achieve this.Read More